News

We are starting our Black Friday Sale on Friday, Nov 24th in the store. So relax, and hang with your family & friends! Happy Thanksgiving! (Scroll down for sneak peeks of...

Christmas is Kawaii this year! The new Gudetama Holiday Tree Topper wrapped in his bacon blanket will make your tree extra special. Limited quantities, $19.50. Add some Gudetama Plush Holiday Ornaments to your tree too,...

We are having a special Black Friday Sale In-Store at JapanLA this Friday! Lots of stuff 50% off! Some things starting at just $1! 

Get your coworkers something cute for the Holidays! We have so many kawaii Sanrio items that would be awesome Secret Santa gifts for your office work friends. Sanrio Book Ends hold your...

New San-X has arrived at JapanLA! So much cute stuff and perfect for White Elephant Holiday Parties coming up!  NEW Rilakkuma Plush Keychain Blind Box, Otter or Cat Series!  It's a surprise which...

The NEW collectable Unicorno 2017 Holiday Figures have just launched today at JapanLA! These figures are so sparkly and magical! Available in White Yuki Unicorno & Blue Yuki Unicorno, $25 each. These are a limited item. Available...

This year is Sailor Moons 25th Anniversary! To celebrate, Sanrio teamed up with Sailor Moon and created this ultra magical Sailor Moon x My Melody Collection. Check out the collection in store...

Celebrate Summiko Gurashi's 5th Anniversary with these new special plush! Sumikko Gurashi in Japanese means "Life in the Corner." These characters are a bunch of misfits and feel most secure and...

The New Sanrio Fall Collection will keep you cozy & cute this season, featuring our favorite Sanrio characters, including some classics like Pochacco, Keroppi & Tuxedo Sam!  We love the all-over print on...

Get in the Halloween Spirit with these cute NEW plush!  Hello Kitty is all dressed up and ready for Halloween! Decorate your house with all of these super cute Ghost Hello...

New tokidoki Apparel has arrived at JapanLA! Lots of cute tees, hoodies and hats! Check them out in-store & online!  Accessorize your outfit with a trendy tokidoki "dad" hat! Donutella Hat in Pink & Sakura Hat...

This Eevee Flower Crown Sitting Plush is the #1 prize from the Eevee and Flowers Ichiban Kuji raffle style prize game in Japan, $75. Only 1 available!